Sunday, March 4, 2012

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Home Enterprise Leads ? 5 Straightforward Tips for Buying Leads

When you initially began on your journey with a home based enterprise you were probably like everybody else. Excited, pumped ready to get going and build a great business. Finding home business leads is just a matter of making a list and chatting with people about your opportunity. Why wouldn't everyone be as excited as yourself and see the potential sneaking beneath the water? Well, thinking that everyone would be thinking like yourself unfortunately leaves your floating around in unchartered waters. It simply doesn't work that way.

The web has changed every aspect of our lives, including the way in which we think, live and breathe. What worked 15-20 years ago no longer works and you need to change your thinking to match the times.

So where do you find ?hot? prospects for your home enterprise? You can do one of 3 things:

1) You can purchase leads or

2) you can build up your own list or

3) do it the old skool way and work your warm market.

All 3 of these methods work but today let?s focus on purchasing home business leads to build your business.

The first thing to get clear when going the lead route is ?buying? does not equal success. Simply buying a lead isn't a guarantee of a golden nugget. It will take work to bring that lead on board just as it requires work on the back end to do the other 2 techniques. But buying leads is a good option and if done properly can noticeably help grow your business quicker.

So if buying leads is the route you select here are 5 simple tips to ensure a successful transition from lead straight to consumer or business partner.

1. Look for a good lead company, one who has leads that are actually ?hot? prospects. A good rule of thumb would be no older than a few weeks, preferably a lead who is ?fresh and hot? right off of the turntable. Any older and it's a waste of your time and money.

2. Be sure the lead is ?qualified?. To explain, be absolutely sure the company you are using does not offer inducements to join their list or fill out a survey. You need a lead who was interested enough to fill out a survey without any poking or coaching.

3. Ensure the company you use doesn't ?oversell? the leads. In other words, what quantity of other people have recently received these leads as prospects before you? If any more than 2, don?t waste your money. The lead will probably be one of two things:

1) Gone as in somebody else got them before you or

2) so exasperated with being called they won't answer the telefone.

4. Handle a company who does a precision check on addresses and phone numbers. Nothing is more exasperating than calling a bunch of leads to find that 1 or 2 out of 10 are good numbers.

5. Make sure the leads are 100% ?opt-in? leads. To paraphrase, no leads which have been recycled continually and spit out to you as a ?hot? lead.

If you find a corporation that adheres to the above, then chances are the leads will be good, quality leads for your business. The rest is your decision.

There is not any magic bullet but beginning with good, quality home enterprise leads is surely a step in the right direction for building a lasting and sustainable home based enterprise.

John has over 40 years of experience in business promoting sales engineering general management online real estate planning for the previous 20 years John has been an active Meditation Student. He has worked for and with worldwide companies such as IBM Electronic Information Systems and Mahindra English Telecomm. He has got a BS from Brown in PC Science an MA through IBM in Industrial Electronics he also has a PhD in International Trade and Management from the London College of Business and Trade.

Source: http://www.articleseffect.com/home-online-business-networking.html

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